Why TraceAir is #1 for Homebuilders

TraceAir is the only site intelligence software built specifically for homebuilders and land developers. Learn how TraceAir is changing the industry with a proven solution backed by superior support.
Waterstone — Vallejo, California
No items found.

TraceAir is used throughout many markets, but we’re best known for homebuilding and land development. In fact, TraceAir is the only site intelligence software built specifically for homebuilders and land developers, so it’s no surprise that TraceAir is such a great fit for them, or why TraceAir is used and loved by all of the major homebuilders and land developers.

Curious what exactly makes TraceAir the number one choice for homebuilders and land developers?

A Turnkey Solution

First and foremost, TraceAir is extremely easy to learn, integrate into your business, and use on a daily basis.

You will not need to download any software, process any data, own a drone, or hire a drone pilot to use TraceAir — we are 100% turnkey

From start, you will have a dedicated customer success manager to guide you through the setup process and provide you with white glove service throughout your project.

TraceAir does all the heavy lifting for you, here’s how it works:

  1. Provide TraceAir with your project documentation — PDF’s, CAD, GPS models.
  2. A licensed drone pilot will come out to your project site and conduct a topo scan.
  3. Within 24 hours, your high-resolution 3D scans and project data are available within TraceAir’s easy-to-use collaborative platform. The whole team in the field, office and up to corporate executives are on the same page.
If you already have an employee or contractor that flies drones for your projects, we can work with them to process your data into the TraceAir platform. Check out the benefits of outsourcing your drone program.

TraceAir compares the drone topo scan with design documentation. Within the platform, the entire project team, including the least tech-savvy, can gain valuable insight to solve challenges and make better, faster decisions, leading to lower costs and more efficient project completion.

Tools Specific for Homebuilders

The tools within TraceAir are built specifically for homebuilders, by homebuilders.

From small regional homebuilders to the largest master-planned community developers in the world, our clients have played a first-hand role in developing TraceAir. Through active conversations, project visits, and observations, we’ve learned the pain points of homebuilders and land developers, and developed real solutions tailored to the nuances of the industry.

“TraceAir exists because we truly care and want to take land development and home building to the next level,”  shared Maria Khokhlova, TraceAir Co-Founder and Chief Product Officer. “For that to happen, we must understand the problems facing our customers and find ways to solve them.”

The tools within TraceAir create more efficient workflows, keeping projects on budget and schedule:

Manage Dirt Balance. Check Dirt Balance and Measure Stockpiles regularly to avoid expensive materials import/export. 

Collaborate. TraceAir offers numerous tools, along with unlimited licenses, at no extra cost to help you collaborate with your entire project team.

Confirm Lot Grade. Check the cut/fill balance and elevation of each individual lot using our Lot Viewer tool. This tool is useful in verifying grading contractor work and as pre-check before having lots surveyed.

Visualize Progress. Easily Track Progress on your projects with our Time Machine tool. This tool also creates a historical record of progress.

Ensure Accuracy. Overlay linework, utility plans, and other drawings for quality control. Create markups and add notes to eliminate miscommunication.       

My team was surprised by how easy it is to use and how quick and relevant it is. TraceAir is a fantastic tool because it’s so simple.”

Mark Gehringer, Vice President, Century Communities

Customer Experience

We understand how busy and hectic day-to-day operations are for homebuilders and land developers. We also understand that implementing new technologies or processes can often be time consuming and frustrating. TraceAir goes above and beyond to eliminate these frustrations, making it as easy as possible to implement and use our platform. 

“Customer success is our number one priority and is tightly woven into everything we do,” shares Josh Cummins, TraceAir's Head of Customer Success. “We aim to always exceed expectations with not only a great product, but also with superior customer service and support.”

  • Training. Learning TraceAir is easy. Most customers do a one hour training, and then they are good to go. If more training is desired, our team is available for more sessions at no extra charge. 
  • Support. You will never have to submit a help ticket or be placed on hold if you need support from TraceAir. Every project has a dedicated support team available 24/7, 365 to help you.
  • Easy To Use. Designed to be easy for even the least tech-savvy, most tasks can be completed with a few simple clicks. 
  • Fast Turnaround Times. The traditional multi-day lag time between surveying a site and receiving the data is eliminated with TraceAir. Our scans are processed overnight and ready to use the next day.
  • Accuracy. Our turnaround times are fast, with no compromise of quality. Our scans are accurate to 1/10'.
  • Tailored Solutions. Every project presents unique challenges. Working closely with each project, our customer success team has developed best practices to get the most value from TraceAir. Working with TraceAir opens the doors for discovering the most efficient processes for your company.

Simply put, you will not find a site intelligence platform that’s easier to use than TraceAir or a company that cares more about your projects.

TraceAir manages all logistics so that customers don't have to. Our large network of pilots allows us to deliver very fast and accurate information.” 

Joel Sherman, Head of Operations, TraceAir Technologies
I was able to pick up how to use TraceAir very quickly, and it was easy to learn.”

Mateo Burbano, Land Development Manager, Lennar

Benefits for the Whole Team

Homebuilding and land development projects require intense collaboration with multiple stakeholders and external contractors. Using multiple sources of data can quickly lead to costly miscommunications, the #1 cause of rework and disputes. TraceAir eliminates miscommunications with transparency by creating a single source of truth.

TraceAir provides unlimited licenses at no additional cost. The benefits of sharing TraceAir with the entire project team are endless. Using detailed topographic data in the meetings, and then providing everyone with access to the same data, allows everyone to leave the meeting feeling confident and informed. Progress updates can be easily shared with stakeholders, investors, and even future homeowners. 

All the people I work with on my jobs, whether they're moving dirt or creating spreadsheets, absolutely love it. TraceAir elevates the communication and collaboration with everyone involved in the project, from investors and owners to contractors and engineers. The more communication you have on a project, the smoother the project will go.”

PJ Stambaugh, Land Development Manager, Toll Brothers

Return on Investment

Investing in TraceAir goes far beyond financial savings. Empowering project teams with data leads to better decision-making. In turn, this reduces rework, mitigates risk, and keeps projects on schedule and on budget. In the event of a dispute or billing discrepancy, historical project data within TraceAir has proven valuable.

There is no project too big or small to benefit from TraceAir. Our pricing is based on the size of projects and how often we scan the site. This can be as often as you’d like, but most of our clients opt for weekly scans. 

TraceAir users have seen significant returns on their investment, many of which have amounted to hundreds of thousands of dollars and countless hours saved. In addition, clients have discovered more efficient processes, cut back on travel time, and strengthened their project teams. Check out a few of our customer success stories:

Try our Savings Calculator to see how much you could save. 

TraceAir gives us a much better understanding of our earthwork all throughout our projects. We don’t have to guess anymore or move dirt twice. TraceAir has made anything earthwork-related so much easier on our sites, it pays for itself.”

Stacia Bloom, Land Development Manager, Century Communities
TraceAir is important for making decisions quickly, solving problems faster, and getting the team on board. It’s an effective communication tool for developers, general contractors, and the entire project team.”

David Greenstein, Sr. Project Manager, Brookfield Properties

The Bottom Line

If you’re building houses or developing land, you need TraceAir.

The only site intelligence software built for homebuilders and land developers, TraceAir does what traditional methods can’t. Top builders already use TraceAir to save hours, even weeks, on key tasks, create more efficient workflows, improve communication, and make better decisions.

Schedule a demo today to discover how your team can benefit. 

I’m mesmerized by the engineering complexity and beauty of the process of converting the designs into functional spaces. A powerful blend of people’s creative ideas, brutal economics rules, laws of physics, and construction people’s skills and expertise makes this industry so unique. It’s incredibly cool to be a part of this process and contribute to empowering people in it.”

Maria Khokhlova, Co-Founder & Chief Product Officer

Construction marketing has always been a challenging and highly rewarding career path. Now that I’m in construction technology, I enjoy communicating how adopting new solutions can drastically increase efficiency for construction teams.”

Samantha Burns, Head of Marketing

I really enjoy being a part of the construction tech industry. It’s exciting to see ideas such as drones and automation that once were very futuristic now be an everyday reality that helps people and businesses. As a creative person, I find it empowering to work in a space that embraces out of the box thinking and going against the grain.”

Katie Larrimore, Marketing Specialist

My favorite part about working in the construction industry is listening to customer stories and being able to provide tech solutions to make their job easier. No two divisions are the same, and it’s rewarding to be able to connect and help clients solve their unique challenges here at TraceAir! I am eager to hear new challenges and look forward to the tech solutions down the road that TraceAir will create based on the needs of our clients.”

Jordan Wojtowecz, Account Executive

The construction technology industry is constantly changing and I love being a part of that evolution. I get to speak with a diverse group of land developers and acquisitioners who are integral parts of the home building machine; making their lives easier is so rewarding.”

Lauren Schaefer, Business Development Representative

I find it thrilling to be part of an industry with so much room for innovation and growth. Every day I am given the opportunity to speak with and learn from best-in-class homebuilders. At TraceAir, it’s incredibly rewarding to watch great minds come together to make construction a more collaborative and effective industry.” 

Kyra Ketch, Market Development Representative

Built environment impacts our lives on so many levels and the significance of what we do as an industry inspires me every single day. Our shared responsibility for the fragile nature we transform keeps me laser-focused on innovating sustainably. And I am beyond grateful to do so alongside the many amazing women leaders and professionals of TraceAir!” 

Alena Petrova, Product Manager

I've always been fascinated by how so many construction projects are so unique and individual, though the construction processes are the same for all of them. It is awesome to be a part of and to see how choosing to use sustainable materials, taking into account environmental factors, applying innovative engineering ideas and using digital technology make construction better, smarter and faster.” 

Olga Rollins, Operations Manager

I enjoy seeing the projects come together, each project is so different and presents a multitude of challenges that take real teamwork and collaboration to overcome. I love working with my clients in the construction industry and helping them utilize powerful tech tools to help their projects run smoothly.” 

Isabella Knori, Customer Success Manager

I’m particularly interested in the ever-evolving use of spatial data to inform decision making at all stages of construction. The increase in innovation and application, of both vector and raster data products, is really fascinating.” 

Cari Ruffino, Operations Manager

I worked at construction sites for 9 years and I can tell you that it’s so inspiring to see how your efforts grow into real objects. I was a surveyor and I saw all construction processes with my own eyes. The construction industry adapts to the technical progress so slowly, Traceair makes this process better and faster. It's why I like our company - it drives construction to the next level. We are on the way which turns the dreams of our clients into reality, and our dreams too.”

Olga Razina, GIS Specialist & Customer Success Engineer

Throughout the past  5 years in cartography & GIS, I have observed how technologies and automatization are making the industry better and faster. I find inspiring bringing this into construction to make the industry even greater! Humans are everywhere, everybody needs place, construction grows. TraceAir shows that we are able to reach our designs faster with drones help and to enjoy the process using platform, maps, tools, etc. Join us!”

Vera Lugovskaya, GIS Specialist

See how TraceAir works
with an in-depth product tour

Discover more about TraceAir's solution
in our free brochure

Get a Copy

Get the latest news from TraceAir

Keep reading:

Keep reading:

Request a Demo

Want to learn more? Let us show you how TraceAir can help you achieve site balance, accelerate your schedule, and save money.